Website design in Coulsdon fails when the first meeting is about a colour and the last meeting discovers there is nowhere for the services to live. The look is the easy part to debate. The page list is the part that decides whether a stranger in Coulsdon, Purley or Kenley can find the offer and contact you.
The commercial page for this work is website design packages. The head phrase people also type, web design Coulsdon, is the homepage. This article is the order of work: pages, then words, then the visual design. The price bands are in how much web design costs in Coulsdon.
Decide the pages first
List the services that should bring enquiries. Give each one a working title and the next step you want: a call, a form, or a booking. Add contact. Add about if there is a real person to describe. Add a shop only if you take orders. Everything else waits.
That list is the design. A starter build has room for up to five pages at £150. A business build has room for fifteen at £295. Growth goes to thirty pages at £495, when you need bookings or a wider set of services. If the list is longer than the package, either cut pages that repeat each other or move up a package. Do not squeeze six services onto one scrolling homepage and call it a saving.
What the homepage is for
The homepage introduces the business, names Coulsdon or the towns you cover, and links to each service by its real name. It can show one true proof point. It should not contain the full text of every service. When it does, one URL is asked to answer every search, and the visitor has to scroll to find the sentence they came for.
Coulsdon homepages often try to list every nearby town in the first screen. A short, true coverage line is better. Purley, Old Coulsdon, Kenley and Chipstead can be named when you work there. A paragraph that is only place names does not explain the work.
Pages that can be found on their own
Write each service page as if the visitor never saw the homepage. Open with the offer and where you do it. Say what is included, how to start, and what you do not do if that prevents the wrong enquiry. Link to contact. Link to one guide if it helps the same customer decide.
Two services people search for separately need two URLs. Two names for the same job can share a page. This is also how you avoid a pile of near-copies, which we describe in service-area pages versus one homepage. Affordable design has no budget for pages that exist only to repeat each other.
Where the visual design belongs
Once the outline exists, the visual job is contrast, type size, and an obvious button. A fashionable illustration that hides the phone number has failed. Photographs should be of your work where you have them. We are at 109A Brighton Road, Coulsdon. Your site should show your premises or your jobs, not a stock street labelled as yours. Compressed images keep the first screen fast.
The menu should use customer words. A menu of vague labels hides a local business from the people who searched for it. The phone number should be text and a link, in the header and on the contact page.
Which package
The first year of domain, hosting and SSL is included. From year two, renewal is about £60, paid to the providers. Most small sites are ready within two to four weeks of the text and pictures. If you are replacing an old site, keep or redirect the URLs that already get visits. Send the page list before you send a mood board. We will tell you which package matches it, including when five pages are not enough.
Frequently asked questions
Should website design start with a logo?
Use the logo you already have. Agree the pages before the layout.
How many pages does a Coulsdon service business need?
Often five to twelve: home, each core service, about and contact.
What does it cost?
Starter is £150 for up to five pages. Business is £295 for up to fifteen. Growth is £495 for up to thirty.
